LEANDER PORCELAIN MANUFACTURE HAS NOW AN EXCLUSIVE REPRESENTATIVE IN RUSSIA. 

At the specialized exhibition of household supplies,  dishware and goods for home use, HouseHold Expo, held at the Exhibition Center Crocus Expo (Moscow) from September 17 по 19, the legendary Czech manufacturer Leander declared that it had acquired an exclusive representative in Russia. The production of the world-famous porcelain Factory in Russia and CIS countries will be represented by the company "Art Market Group".

 Specially on this occasion the Company "Art Market Group" and Leander factory held a joint seminar within the frame of the Exhibition, the speakers at which were Petr Kotěra, Art Director of Leander manufacture, Yevgenii Struzhkov, Director General of the "Art Market Group" and Lyudmila Yegorova, Commercial Director of the Russian Company.

As was mentioned at the seminar, the company "Art Market Group" assumed the functions of the representative of the Czech factory. The firm will actively promote the Leander porcelain brand in the RF, CIS and Baltic countries enhancing the brand recognizability. Specialists of the "Art Market Group" will give consultations on marketing and merchandising to points of retail sales; and advertising POS-materials of Leander will be supplied in sufficient quantities.  The Russian representative office planned an advertising and PR campaigns promoting Leander brand in the mass media with end users as the target group. For partners, a special incentive program has been worked out: the best dealers and representatives of sales outlets will be awarded a trip to Czechia where they will visit the Leander factory.

  
Peter Kotěra, Art Director of Leander manufacture:

"Leander  is a world-class European manufacture that gained the  international recognition. Up to the present, Leander has used handicraft technique traditionally valued much higher than machine production. Porcelain with Leander brand is known to be of premium quality. In particular, it is due to the manual work and the top-flight expertise of the factory's staff. In early 2008, technological modernization of the Leander factory was carried out that will help the producer to diversify the range of the output porcelain production: launch the production of gift series and new collections of china sets. The factory can provide customized products such as china sets and souvenirs with logotype, coats of arms, special goblets, vases, items for décor and interior design. Recently we have completed an order for custom-design  dishware  placed by the son of the King of Saudi Arabia Abdullah bin Abdul Aziz Al Saud. It only has confirmed the high level of our specialists and the prestige of the porcelain produced by Leander factory. Among the owners of Leander porcelain there are many celebrities, monarchs, and statesmen.

Yevgenii Struzhkov, Director General "Art Market Group":

 "Russian customers are well aware of the Leander brand. Its more than 15-year presence in the Russian market has won the hearts of the porcelain connoisseurs all over the country. Leander product range is very wide and is continuously expanded by adding new collections: a great variety of tea, dinner, and coffee sets, china sets for home, summer cottages, fascinating wedding sets. You can find gifts for any event or holiday, be it a family celebration, Wedding Day, birthday, or New Year. The prices for the Leander products are reasonable and Russian customers will be able to afford them. The representative office in Russia will accelerate the execution of any, even the most complex, orders made by Russian clients. We have a very wide stock of collections in our Moscow warehouse and carry out the customer's order for  assembling  the shipment of goods within 3 days by organizing their transportation to any place in Russia ". We are confident of  Leander success in Russia because the porcelain of this brand is a highly competitive commodity  characterized by high liquidity, quick turnover, and good return on investment ".

Lyudmila Yegorova, Commercial Director "Art Market Group":

 Now that Leander brand has found its exclusive representative office in Russia in the person of  "Art Market Group", Russian customers will be able to purchase the factory production without  double or sometimes triple markup chain. The establishment of the representative office  enables Leander factory promptly to react to the Russian customers' demands, immediately perceive the changes in their tastes, and produce special collections for the Russian market ".

 After the seminar, the participants could have an informal talk with the representatives of Leander factory and their Russian partners  - company "Art Market Group".